Treasure Your River
For our latest campaign we have once again joined forces with Hubbub. We are calling on businesses, residents and organisations situated along five of the UK’s biggest rivers to support a significant new campaign, preventing and reducing the amount of litter entering our waterways (and subsequently the oceans). Research from the Canal and River Trust shows that around 500,000 items of litter enter the sea from UK rivers every year.
The latest Hubbub research shows that 48% of people don’t believe that litter entering drains can easily end up in rivers and then the sea. The survey of 2,000 UK residents also suggested that 64% of people feel helpless about tackling the ocean litter crisis and 75% would like to do more to reduce the amount of litter ending up in the sea.